Tip 50: E-mail Marketing

by shannon on October 15, 2012

E-mail can be an important way to market your business. I used Constant Contact for years to send out my weekly ezine to people who are interested in free organizing tips. They have continued to grow and add features that are easy to use, affordable, and their customer support has always been reliable in my experience.  I have now switched to MailChimp as it has all the same features and it free!

Another e-mail marketing program I have heard great things about is aweber.com. All of these programs offer similar features but one may suit your business needs more than the other. I encourage you to ask colleagues in your field which service they use for e-mail marketing and see what they would recommend. If you haven’t been sending out e-mails as part of your marketing, it’s time to expand your capacity. Take 10 minutes right now to review just these websites and see what possibilities are available to you.

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